Enterprise Rent-A-Car is announcing a new strategic partnership with the United Service Organizations (USO). Today, Enterprise volunteers will take over the USO Center at Naval Base Guam as part of the “Adopt Our USO” program, launching a yearlong partnership between Enterprise and the USO in Guam.
Enterprise Day at the USO Center allows the Enterprise team the opportunity to run the center for the day including welcoming guests, serving food, providing information and ensuring a warm and inviting atmosphere for visitors.
“Partnering with the USO honors our military heroes and the legacy upon which Enterprise was founded,” said Peter Smith, vice president of global franchising at Enterprise Holdings. “This strategic partnership creates an opportunity for our teams to support the USO’s mission, which aims to strengthen America’s military service members by keeping them connected to family, home and country.”
In addition to hosting Enterprise Day once a month at the USO Center, Enterprise also will be recognized as a “USO Indo-Pacific Region Mission Partner.”
“We are honored to partner with Enterprise Rent-A-Car and are excited to have their engagement in our center programs and operations,” said Leigh Graham, USO Guam area director. “We welcome Enterprise volunteers to the USO Center to kick off this partnership and look forward to working with them to continue to bring our mission to life.”
As part of the first Enterprise Day at the USO, chefs from Mia’s Café will be onsite at the USO Center at Naval Base Guam to provide traditional and authentic cuisine from the island including crispy fried pork belly (Lechon Kawali), chicken Kelaguen, Chamorro-style red rice, Filipino-style beef steak and more.
Founded in 1957, Enterprise is a longstanding supporter of the military. Company founder Jack Taylor selected the name Enterprise as a salute to the World War II aircraft carrier on which he served, the USS Enterprise. Taylor applied the lessons he learned in the Navy about honor, respect and integrity to create what has become the world’s largest vehicle rental business.
Today, Enterprise’s support of the military focuses on three key areas – recruitment and hiring, local operations and community relations. Enterprise continues to honor Taylor’s legacy and leadership by supporting military members and their families in a variety of ways, including having more than 15,000 veterans, reservists and their spouses employed by Enterprise and holding mission-critical roles throughout the organization.
The company has earned distinction as a leader in veteran employment and brings its dedication to the military to life by supporting organizations that make a positive impact on the lives of veterans, including the Fisher House Foundation and Progressive Insurance’s Keys to Progress® veteran vehicle giveaway program, which has provided more than 800 vehicles to veterans since 2013.
“Mission discipline, teamwork, and staying true to our strategic direction are core beliefs that have shaped this company and that stem directly from Jack’s military experience,” said Smith. “We’re honored to back the USO in its mission to support U.S. service members and their families.”
The USO in Guam operates three locations including USO Naval Base Guam at Camp Covington in Santa Rita, USO Andersen at Andersen Air Force Base and USO Tumon Bay.