We welcome input from all groups and individuals who share our interest in the present and future transportation value chain, as well as those who are part of our communities and make our day-to-day business possible. We engage countless stakeholders to ensure we’re investing in sustainable solutions today for a greater return for everyone tomorrow. These stakeholders include:

  • Consumers – Through our monthly Enterprise, National and Alamo service quality index surveys, we constantly keep our finger on the pulse of what matters most to customers. In addition, we have established online customer communities to test brand initiatives and concerns. 
  • Business Partners – Enterprise Holdings works closely with our major accounts – including large corporations, insurance companies and travel agencies – to better understand and serve a variety of organizations in the global marketplace.
  • Employees – We annually survey employees and encourage feedback through routine performance reviews and internal communication mechanisms.
  • Manufacturers and Suppliers – We play a unique role in the automotive value chain and regularly work with manufacturers upstream and with suppliers downstream to deliver a total transportation solution. 
  • Government Agencies – We continue to speak up for consumers on issues that affect them and the car rental and travel industries, as well as to advocate for the health and sustainability of the travel industry overall.
  • NGOs – By taking an active role in organizations that unite industry, government and academia, we gain and share valuable insights that can help advance sustainable mobility and enrich the well-being of our communities.

As an example of effective engagement, we have joined forces with the Donald Danforth Plant Science Center, the largest independent plant research center in the world, to establish the Enterprise Rent-A-Car Institute for Renewable Fuels. Under the direction of Dr. Tom Brutnell, the Institute aims to create the next generation of alternative fuel technologies from environmentally sound plant and algal sources. We’ve also established an endowment for sustainable energy research at the University of Missouri, which is already yielding promising results in the field of biofuels.

In addition, Enterprise works with the Arbor Day Foundation and the United States Forest Service to plant 1 million trees a year in the U.S., Canada and Europe locations as part of the Enterprise 50 Million Tree Pledge. Supported by a $50-million commitment from our Foundation, this private/public/nonprofit partnership has planted millions trees in areas suffering damage from wildfires and other natural disasters (an interactive map of the plantings is available online). Through the Foundation, we also have partnered with The University of Sheffield in the UK to transform roundabouts into vibrant meadows

And, among others, Enterprise Holdings partners with the Corporate Eco Forum, the Department of Energy’s Clean Cities initiative, and the National League of Cities' Sustainable Cities Institute to help incorporate sustainability goals into comprehensive, long-term local transportation planning.

Transportation Value Chain

These partnerships also can help broaden discussions about the transportation value chain. For instance, in 2011, the National Summit on Energy Security brought together CEOs, military leaders and policymakers to address the intensifying threats posed by our nation’s dependence on petroleum. And in 2012, the Danforth Plant Science Center hosted a panel discussion featuring General Motors and Enterprise Holdings that focused on the future of the passenger vehicle – from biofuel research to public policy issues.

In 2013, the Wharton Initiative for Environmental Global Leadership published a special report titled “Next Stop, Innovation: What’s Ahead for Urban Mobility?” Enterprise Holdings was a natural sponsor for the report, since we not only operate the largest fleet in the world, but also have more than 6,400 neighborhood and airport rental locations located within 15 miles of 90 percent of the U.S. population.

Enterprise Holdings participated in a 2014 SXSW Eco panel discussion on the role that public and private transportation providers play in meeting demands for sustainable mobility in urban markets. This conversation – which included a researcher from the University of California-Berkeley Transportation Sustainability Research Center, a peer-to-peer car sharing advocate and a well-known automotive reporter – focused on how to best provide access to more local, sustainable transportation options.

In 2015, Enterprise Holdings presented at industry conferences and universities about the company’s focus on sustainable business practices and urban mobility. Through participation in the Sustainability Speaker Series at the University of Nevada, Las Vegas, Enterprise Holdings shared how it is implementing corporate sustainability into the Enterprise Rent-A-Car brand and throughout its fleet. And on panels during the Global Business Travel Association (GBTA) Convention and Disrupting Mobility Summit, Enterprise Holdings leaders stressed changing consumer needs and the importance of creating access to transportation options in local communities.

In fact, during the GBTA Convention, Enterprise Holdings’ Chief Strategy Officer highlighted our leadership position when he stated, “Consider that we essentially ‘share’ more than a million vehicles a week in the United States. So when you talk about scale and the ability to meet public transportation needs for the long term, fleet size obviously is a significant factor from an operational and financial perspective.”