Enterprise Rent-A-Car Launches Annual “Plus Your Points” Promotion

Enterprise Plus Loyalty Program Members Can Now Earn Double Points Redeemable Toward Free Rental Days

ST. LOUIS (Dec. 2, 2013) – Enterprise Rent-A-Car has launched its annual Plus Your Points promotion for all Enterprise Plus loyalty members. From today through March 31, 2014, Enterprise Plus members who register for the promotion can earn double points on qualifying rentals, with additional opportunities to earn bonus points redeemable for free rental days.

“The annual Plus Your Points promotion provides the opportunity for us to reward our loyalty members for their continued business, and help them accumulate even more points toward free rental days,” said Jim Stoeppler, assistant vice president, Enterprise Brand Marketing. “This year, we’ve extended the promotional window through March to allow participating members an extra month to earn points for their early spring travel.”

In addition to offering double points on qualifying rentals, this year’s promotion features several bonus point opportunities for participants. Of note, Enterprise Plus loyalty members will receive a one-time bonus of 20 points simply for registering for the promotion, and points can also be earned for using Twitter to share news about the promotion and for referring friends to the Enterprise Plus loyalty program who subsequently rent with Enterprise at least once during the promotion earning period. 

The Enterprise Plus loyalty program is free to join and open to anyone at least 21 years old.

Through Plus Your Points, Enterprise Plus members earn points that are redeemable at any time for free rental days on any available vehicle in Enterprise Rent-A-Car’s network of 6,000 participating neighborhood and airport locations throughout North America, including the United States, Canada and Puerto Rico. There are no blackout dates, and points do not expire as long as the member has one qualifying Enterprise rental during every two-year period.  Free rental day awards apply to time and mileage (base rate) only and do not apply to taxes, surcharges and concession fees. 

Customers can enroll in the Plus Your Points promotion and learn more about Enterprise Plus terms and conditions at www.plusyourpoints.enterprise.com. Once enrolled, Enterprise Plus members simply apply their membership number when booking a reservation online at www.enterprise.com or over the phone to receive all their member benefits.

About Enterprise Rent-A-Car

Founded in 1957 and known for an extensive network of locations, everyday low rates and outstanding customer service, Enterprise Rent-A-Car is an internationally recognized brand that was ranked on BusinessWeek magazine’s annual list of “Customer Service Champs” for four years in a row.  Enterprise won Budget Travel magazine’s 2010 and 2011 Readers’ Choice Award as their favorite rental car brand for customer service around the globe. With more than 5,500 offices located within 15 miles of 90 percent of the U.S. population, Enterprise operates not only as a key provider for insurance replacement, weekend getaways and special occasions, but also as a local transportation alternative. 



For more information, contact:

Yona Spiegelglass

yona.k.spiegelglass@ehi.com